Oh man, I just come back from an interview that eaither was amazingly good or horrendously bad.
But I super loved the idea of working with them. Proper big-league stuff, and the interview was in a pub 'cus the meeting room was in use.
( G/PP 💩💩💩💩💩&#128, Fri 27 Apr 2012, 17:31, 1 reply, 12 years ago)

He asked me what I would do with NFC technology (oyster cards), I think it was to see if I knew what it was.
And I was so like "FUCK YEAH, I KNOW WHAT THAT IS, HE IS GOING TO BE IMPRESSED, QUICK, COME UP WITH AN IDEA" in my head... so I told him I would digitalise the High Five and Fist Bumps, and how I wasn't sure how to monitise it, he then said "I don't know how [car company, a client] would use it" so I said how about having using it to put their exact settings in, like mirrors/seats/temprature/music etc.

And then I came up with the following that I emailed them on the train home.

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The first one is digitalising the Autograph Hunter industry, giving various famous people cards (or phone apps) that allows for them to 'sign' someone else's 'book', with attaching a possible custom message, photo, location or even voice recording. You can double this up into a buisness model in the same respect how it currently sometimes works, but also for allowing discounts by attaching the location. "Get Katie Price's e-Autograph & get 50% off your first drink at [nightclub]". She'll be the only individual with this card, can't be given to a team of people, or it would ruin it. A user could 'sale' or 'give' it away, but they would no longer own a copy.

The second one, which is an extension of the first, is book signing in the digital age. Allowing for someone to 'sign' a digital copy of a book, attached to their iBook/Amazon/whatever account, again, they can give or sale it, but using DRM, they couldn't then keep it. Could do the same for music albums too
( G/PP 💩💩💩💩💩&#128, Fri 27 Apr 2012, 18:00, Reply)