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This is a question Annoying words and phrases

Marketing bollocks, buzzword bingo, or your mum saying "fudge" when she really wants to swear like a trooper. Let's ride the hockey stick curve of this top hat product, solutioneers.

Thanks to simbosan for the idea

(, Thu 8 Apr 2010, 13:13)
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Introducing...
Much as I love their products, I'm going to have to blame Apple for this one (whether they started it or not).

It seems that every new product, from the latest piece of electronic tat (the iPad for example - why Apple, just - why?), to the latest model of a car, to industrial machinery is brought out with "Introducing the Knobpolisher 3001...". There's no need for this. I don't need to be introduced to the product, I'm not going to strike up a conversation with it, and I suspect we don't have any shared interests.

I suspect this all started with "Introducing Macintosh..." with it's cutesy smile and "Hello" back in 1984. It's twee, it anthropomorphises inanimate objects unnecessarily, and I'm not having any more do do with it. Goodbye.
(, Wed 14 Apr 2010, 0:00, Reply)

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