David Ogilvy outlines 38 rules for a good ad.
This is a print ad run for Ogilvy & Mather from the olden days, but still a lot of worthwhile observations.Hadn't seen it before personally, and it's interesting, and awesomely written - as you might expect.
Probably even interesting if you don't work in advertising...
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prince-igor si tacuisses, philosophus mansisses, Wed 20 Apr 2011, 10:41,
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