Creativity & Originality
I personally don't think that its dead, but very hard to come by.

Especially in the music industry anything that sounds TOO different (regardless of how creative or original it is) usually gets ignored simply because it won't sell very well.

So the key to success in music is write something VERY similar, but not too similar that it seems like your stealing it. Unless its rap music, then just steal any old song and do a bad rhyme over the top about how cool you are for doing songs about how cool you are..
(ldwater otherwise known as a 'jive turkey', Wed 7 May 2008, 16:25, Reply)